Essist
Project
Essist is a new kind of a online school that offers an innovative experience which merges education, guidance and in-house funding, into one place; generating a wealth of options so every individual can achieve what they once believed was unattainable.
Goal
The client approach me to take on the development of the identity through the website.
Goal
Year
2022-2023
11 Views
Client
11 Views is a media specialized in women’s football. Created by two football enthusiasts, their ambition is to pay tribute to female players and make this discipline as popular a phenomenon as men’s.
Concept
The team, in the sense of a large sporting family which would bring together the players as well as the clubs, the media and also the fans. Because it is by creating a feeling of collective belonging that this discipline will be able to gain visibility and popularity.
Solution
Development of a graphic identity based around the concept. Providing a coat of arms and a visual system to the media allowing it to bring together both football clubs and their fans.
Year
2020
M&A Lab
Client
M&A Lab is a beauty and cosmetics brand with an “In & Out” concept, reflecting the art of individual beauty and working for overall well-being. A holistic approach where the individual regains confidence and self-esteem without compromising on the effectiveness and quality of their In & Out routines.
Context
The client approached me at the very beginning of their project. With absolutely everything to do: graphic identity, packaging, photography, website, social networks…
Solution
After an in-depth analysis of the brand’s needs (communication objectives, target, market, positioning, etc.) I developed an artistic direction around the concept « Pour vous, avec vous » (For you, with you). The design reflects the brand’s philosophy. Based on a simple, organic and refined language.
Year
2021-2022
HorusTest
Client
Horus Test offers a tool to make the acceptance phase less restrictive and more efficient. Without development skills, it allows you to automate functional scenarios simply and quickly.
Context
The client approached me for a redesign of her graphic identity, with instructions to keep the logo as it is and the two main colors (blue and gold).
Solution
After a strategic study of the brand and its positioning, I chose to develop the new identity around the graphic axis of performance: “HorusTest is a Web quality solution that matches your performance.”
Year
2021
SEAMS
Client
Seams, a social service that listens to models.
This service aims at their professional and personal development. A model who knows and understands the environment in which he operates allows him to have an adapted professional posture and a healthy body. Seams also aims to create an ethical label for modeling agencies.
Context
Supermodel, Seams, thanks to its support and the support provided to both agencies and models, gives everyone the keys to achieve their potential and become the best they can become. Everyone can be a supermodel if psychology follows.
Solution
Development of a graphic identity based around the “Supermodel” concept. This is inspired by the fashion world, but also by well-being.
Year
2021
Oscaro Kids
Client
Oscaro, founded in 2001 by Pierre-Noël Luigi, is an online car spare parts resale company. The French’s favorite automotive e-commerce site, Oscaro benefits from significant traffic and visibility.
Context
As part of the launch of its new range of products, toys for children, Oscaro thinks big and decides to create Oscaro Kids.
To promote this new range, I was asked to create a children’s magazine, which could then be used as a landing page and internet banners.
Solution
To respond to this request, I proposed a graphic concept: the children’s magazine.
The aim is to present the products but also to provide an educational and recreational dimension by offering anecdotes and games.
Year
2018
Order89
Client
Order89 is a post-punk band made up of 4 members.
Context
The growing music group Order89 asked me to build models to develop their site and their presence on the internet.
Solution
Creation of site models which reflect the musical universe of the group, while respecting the artistic direction of the group (created by Layla Gras).
Year
2019
Newpal
Client
Newpal manufactures and sells “Hard seltzer” type drinks (soft alcoholic drinks). As the start-up has just launched, it needs a graphic identity and a showcase site that can engage and unite both consumers and catering professionals.
Context
This project was carried out as part of a workshop to obtain my Web Designer diploma at Gobelins. It consisted of designing and creating a website, using a CMS, for a client project.
Solution
To best meet the client’s needs, I first proposed a strategic recommendation. This made it possible to define the positioning of the brand and identify the targets. This resulted in the “Consume differently” communication axis, from which the entire graphic identity resulted.
Concerning the website, it was developed respecting the graphic axis identified in the recommendation and taking into account the UX design development and ergonomics standards.
Year
2020
Invest In France
Client
Savills France is a company specializing in the real estate sector. It offers its services in several areas, whether consulting, investment, management, renovation, coworking or coliving. It covers all real estate professions.
Context
Savills has just released a guide to real estate investment in France. A major communications process was deployed to promote it. So this animation intended to illustrate a publication on social networks.
Solution
To animate the video, while keeping the spirit of the guide, I developed the concept “the city awakens”.
The principle is to take the illustration from the guide and animate it.
Year
2019
Eole
Context
I was asked to develop a graphic identity and a website in order to respond to a call for tenders for the management and support of the construction and management of a building located in the new Rosa Park district.
Client
Savills France is a company specializing in the real estate sector. It offers its services in several areas, whether consulting, investment, management, renovation, coworking or coliving. It covers all real estate professions.
Solution
After studying the market, the environment and the architecture of the building, Bauhaus emerged as the graphic axis. Under the direction of Tong Zhang, I developed the graphic identity and developed a mini-site around the project.
Year
2019