Newpal

Client
Newpal manufactures and sells “Hard seltzer” type drinks (soft alcoholic drinks). As the start-up has just launched, it needs a graphic identity and a showcase site that can engage and unite both consumers and catering professionals.

Context
This project was carried out as part of a workshop to obtain my Web Designer diploma at Gobelins. It consisted of designing and creating a website, using a CMS, for a client project.

Solution
To best meet the client’s needs, I first proposed a strategic recommendation. This made it possible to define the positioning of the brand and identify the targets. This resulted in the “Consume differently” communication axis, from which the entire graphic identity resulted.
Concerning the website, it was developed respecting the graphic axis identified in the recommendation and taking into account the UX design development and ergonomics standards.

Year
2020

Fleurus

Client
Savills France is a company specializing in the real estate sector. It offers its services in several areas, whether consulting, investment, management, renovation, coworking or coliving. It covers all real estate professions.

Context
For the Invest department, with the aim of winning a sales mandate for a Parisian building, I was asked to develop a graphic identity around this property.

Solution
The building needed to be renovated but presented communist architecture from the 70s, I decided to play on this mix by creating an identity mixing the Soviet USSR style and a modern style.

Year
2020

Backstage

Reflexions

Project
“Backstage” is a series that shows behind the scenes.
A day of filming, a complete crew, an apartment transformed into a studio, a tangy and dark clip directed by Oliver Dahan… Here’s the other side of what was happening behind the cameras.

Year
2016-2020