11 Views
Client
11 Views is a media specialized in women’s football. Created by two football enthusiasts, their ambition is to pay tribute to female players and make this discipline as popular a phenomenon as men’s.
Concept
The team, in the sense of a large sporting family which would bring together the players as well as the clubs, the media and also the fans. Because it is by creating a feeling of collective belonging that this discipline will be able to gain visibility and popularity.
Solution
Development of a graphic identity based around the concept. Providing a coat of arms and a visual system to the media allowing it to bring together both football clubs and their fans.
Year
2020
M&A Lab
Client
M&A Lab is a beauty and cosmetics brand with an “In & Out” concept, reflecting the art of individual beauty and working for overall well-being. A holistic approach where the individual regains confidence and self-esteem without compromising on the effectiveness and quality of their In & Out routines.
Context
The client approached me at the very beginning of their project. With absolutely everything to do: graphic identity, packaging, photography, website, social networks…
Solution
After an in-depth analysis of the brand’s needs (communication objectives, target, market, positioning, etc.) I developed an artistic direction around the concept « Pour vous, avec vous » (For you, with you). The design reflects the brand’s philosophy. Based on a simple, organic and refined language.
Year
2021-2022
Solidarité Femmes
Client
The association against violence against women! A national hotline 3919 – Violences Femmes Infos is committed to supporting women for their rights to freedom, equality, integrity and supporting them in escaping violence. Instill in women, victims of violence, the power to act through a relationship of trust.
Context
Workshop as part of the CRG (Graphic Design and Production) training at the Ecole des Gobelins. In teams of three we had to propose a logo redesign and carry out an advertising campaign.
Solution
Year
2019
SEAMS
Client
Seams, a social service that listens to models.
This service aims at their professional and personal development. A model who knows and understands the environment in which he operates allows him to have an adapted professional posture and a healthy body. Seams also aims to create an ethical label for modeling agencies.
Context
Supermodel, Seams, thanks to its support and the support provided to both agencies and models, gives everyone the keys to achieve their potential and become the best they can become. Everyone can be a supermodel if psychology follows.
Solution
Development of a graphic identity based around the “Supermodel” concept. This is inspired by the fashion world, but also by well-being.
Year
2021