Client
11 Views is a media specialized in women’s football. Created by two football enthusiasts, their ambition is to pay tribute to female players and make this discipline as popular a phenomenon as men’s.
Concept
The team, in the sense of a large sporting family which would bring together the players as well as the clubs, the media and also the fans. Because it is by creating a feeling of collective belonging that this discipline will be able to gain visibility and popularity.
Solution
Development of a graphic identity based around the concept. Providing a coat of arms and a visual system to the media allowing it to bring together both football clubs and their fans.
Year
2020